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03/18/2012

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Even your lovely buggy exalpme is only accurate in part–a lot of the buggy makers went on to make car parts, and a bunch went into making bicycles. The companies didn’t go away, but their main product changed. (Buggy whip guys, well, there are still buggy whip makers now. Just not as many of them.) I said : many of the buggy makers had transferable skills and could learn the ones they lacked. which amounts to us saying the same thing except that we both leave out the crucial point The buggy manufacurers that didn't go out of business went from being the 600 pound gorillas of the personal transportation market to being mere suppliers of parts to the new 600 pound gorilla or other industries entirely (or became very tiny). Many of their former employees probably ended up in auto plants. The point being that even if big publishing imploded tomorrow: your concluding statement would not be true, and can never be true the economic impact of that loss would be staggering—not in book sales, but in lost wages, lost rent, lost utilities, and so on.”No.It doesn't matter much if they fail or survive. At present I suspect readers and writers would be better off if they went out of business en masse. There would be new publishers taking their place within days and the main loss would high overheads. There is no reason to try to protect or conserve them. However, I don't think they're going to vanish overnight, and some will survive.And for the record Big Publishing's (or publishing of any sort beyond the very small and idealistic) core function was never altruism toward authors or readers (I chose my words very carefully in that part of the comment.) Its core function is to act as the best possible intermediate between the writer and the reader because that will give the best economic returns, at least in the medium term. This means providing the reader with a quality product which they actually _want_ at price which is high enough to allow a profit margin, but not so high as to reduce their purchasing volume. It means providing the writer with access to the right readers, and paying them sufficiently to allow them to do the job and want to (and not so much as to make them not hungry for success. It's a fine balance, both with readers and writers). Big Publishing has outsourced many of their strengths (freelance editors, freelance proof readers) and part of that core competancy. (wry smile: my economist friend who lectures business people on how to lose money and friends says that if you outsource your core competancy you risk becoming irrelevant and disintermediated). Their core functions are not to act as retailers (the agency model), or to raise the funds for a NY office. When they are working at that best book for the reader, they are in fact serving readers and writers interests because doing it well is good for all parties. Individual editors may altruistically nurture talent, or even be a writer's friend. Big Publishing does not, although it frequently claims it does. That's not wrong, it's just business.

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